Departmental News
PR Faculty, Students Publish Research
Professor Elizabeth L. Toth, associate professor Linda Aldoory, and Ph.D. student Hua Jiang are the co-authors of the lead essay in the latest issue of the online peer-reviewed journal, PR Journal. Entitled "Is It Still Just a Women's Issue? A Study of Work-Life Balance Among Men and Women in Public Relations," the article examines "how work-life balance is perceived by male and female public relations professionals. Eight focus groups were conducted. Findings revealed a fluid and complex work-personal continuum affected by such factors as societal norms; organizational contradictions; new technology; professional identity; and parenthood. Practitioners expressed blame and guilt narratives. Several challenges to work-life balance were discussed, and various strategies for attaining balance were detailed."
Professor Toth is also the co-author on a new edition of the textbook Public Relations: The Profession and the Practice. The 3rd edition of this important textbook for public relations courses is published by McGraw-Hill.
Citations: Linda Aldoory, Hua Jiang, Elizabeth L. Toth and Bey-Ling Sha, "Is It Still Just a Women's Issue? A Study of Work-Life Balance Among Men and Women in Public Relations," PR Journal 2.4 (2008): 1-20.
Dan L. Lattimore, Otis W. Baskin, Suzette T. Heiman, and Elizabeth L. Toth, Public Relations: The Profession and the Practice, 3rd. ed. (New York: McGraw-Hill, 2008).
